Web design company India | Custom web development company India
Casestudy Missguided

About Missguided

Missguided was established as a fashion retailer way back in 2009. Missguided has quickly established itself as UK’s second largest online fashion retailer. As a company an ever-evolving catalogue of fast fashion and celebrity-inspired trends which brought them into the position.

Missguided was awarded at the Ecommerce Awards for Excellence for the best clothes, shoes and fashion ecommerce.

The partnership story!

Missguided was searching for a development partner; they had hired a developer from Magento for finding the best Magento development company. What happened then?

    • Number of companies interviewed – 100+ companies in Asia.
    • Time taken for the process – 90+ days.

With no surprises eGlobe was selected by them and we became the development partner for Missguided.

about company

Issues faced by Missguided

Missguided had a website which resulted in no use when there was more traffic in the site. This was affecting the sale and became a major reason to search for new development team.

  • Solution to increase performance and sale.
  • They had eight different websites for different countries which faced down time on all major sale days.
  • They had also issues to add and remove products to the site which needed a complete redesign of the sites.

How eGlobe helped Missguided

We began with a comprehensive code audit where we found poor coding standards which was corrected and standardised. There were various marketing tips which was suggested and implemented.

All this resulted in,

  • Increased the performance of the site with Zero down time all over the globe.
  • All the third party services used for marketing, yielded more customers to the site. This had an increase in traffic for 18%.
  • The site was redesigned for desktop and mobile.

Our coding standards!

Once the coding was completed and standardised, the updated code was reviewed by “Inviqa”.

Inviqa is one of the most expensive Magento development companies which charges $300 per hour. The review results were positive and there was no code change after the review.

what we did

Major Accomplishments

  • eGlobe trained developers for Missguided and now they have an in-house development team.
  • Missguided is happy about the quality and the speed of delivery of development items.
  • Maintenance of all the sites.