12 Retech combines digital with real-life for a unique shopping experience. 12 bring next-gen shopping technology to retail stores. 12’s app gives consumers the ability to interact with products, retail stores, and social media on their mobile devices. 12 works with all retail stores and makes shopping easy and fun.
12 Retech despite its large brand portfolio and extensive global presence, its interaction with end users was very less. To improve its digital engagement, the organisation formed a partnership with eGlobe to develop its global digital brand environments by launching new brand sites.
With PHP at its core, the eGlobe team built a flexible platform to support 12 Retech to upgrade 12 Retech to 2.0. Making the most of its adaptability, we integrated reusable components, custom modules and templates to make it easy for them to launch new features.